[TechCrunch Article] Journey launches its real-time group ‘Peloton for Meditation’
Sitting silently with your eyes closed isn’t fun, but it’s good for you… so you probably don’t meditate as often as you’d like. In that sense, it’s quite similar to exercise. But people do show up when prodded by the urgency and peer pressure of scheduled group cycling or aerobics classes. What’s still in the way is actually hauling your lazy butt to the gym, hence the rise of Peloton’s in-home stationary bike with attached screen streaming live and on-demand classes. My butt is particularly lazy, but I’ve done 80 Peloton rides in four months. The model works.
Now that model is coming to mindfulness with the launch of Journey LIVE, a subscription iOS app offering live 15-minute group meditation classes. With sessions starting most waking hours, instructors that interact with you directly and a sense of herd mentality, you feel compelled to dedicate the time to clearing your thoughts. By video and voice, the teachers introduce different meditation theories and practices, guide you through and answer questions you can type in. Each day, Journey also provides a newly recorded on-demand session in case you need a class on your own schedule.
” ‘I tried Headspace’ or ‘I tried Calm .’ With a lot of the current meditation apps, people go on but they drop off very quickly,” says Journey founder and CEO Stephen Sokoler. “It means that there’s an interest in meditating and having a better life but people fall off because meditating alone is hard, it’s confusing, it’s boring. Meditating with a live teacher who can connect with you and say your name, who makes you feel seen and heard makes a huge difference.”